We did this great project with the Gold Coast Arts Centre for their subscription season promotion. We produced a whole bunch of laser cut and laser etched pins. The laser cut badges were cut from a white washed timber ply. We also made a couple of large laser etched and laser cut signs from the same white washed timber. They both turned out amazing!
This was a project for Element Eden as a custom Point of Sale installation. We have done a few skateboards in our time, but we really liked doing these one because of the different colours and effects that the laser produced.
We were approached by the Treasury Casino to do a reserved sign for their Kitchen Restaurant. We sourced some New Guinea rosewood and got them cut down to a prism. We then laser etched the logos into the wood and colour filled the RESERVED word with white. The finished product turned out great and the guys at Kitchen were stoked.
We were approached by Theiss, John Holland and the Airport Link crew to produce some products for the grand opening of the new Brisbane Airport Link. One of the products we made was a LaserĀ Cut and Laser Etched Stainless Steel Coaster for the opening night dinner event. The coasters were designed to represent the huge Tunnel Boring Machines (See pic below). These TBM were the first of their size to be used in Australia.
We did the Large Format Metal Laser Etching on large full sheets of Stainless Steel. The Laser Machine the comes back around and cuts each individual coaster out using the Metal Laser Cutting function. We then Laser Cut Felt discs to adhere to the bottom of the coasters to stop them from sliding around. We finished them of with a Hard Clear Resin Coating to give them extra shine and protection.
The finished product looked great. So much so, that they were getting stolen left, right and centre at the opening event.
We were recently contacted by Surfing Queensland to design and produce some custom trophies for the 2012 CHIKO Queensland Championship Circuit. The QCC is a series of 4 comps throughout Queensland. Starting with the CHIKO MP Classic at D’Bah then to the CHIKO Sunshine Coast Pro and the CHIKO Alley Classic at Currumbin and finishing up with the CHIKO Burleigh Classic.
The brief was to create something awesome which incorporated the different mythical icons that represent each comp. A splash of stainless steel was also requested.
We chose to incorporate three different materials which complement each other. The back layer is Laser Etched and Laser Cut from a Teak Timber Veneer. The middle layer is a piece of Clear Acrylic with a Reverse Applied Print and the front layer is a piece of Stainless Steel made by Laser Etching and Laser Cutting with our in house Laser Machine.
So this is what we here at Potato Press came up with……..
We were approached by the Australian Surf Retailers Federation to Design and Manufacture the Awards for the very first Australian Surf Retailers Awards.
This was one of our favorite projects to date. It was great to be given a brief and then let loose to come up with something really amazing. All the Design and Production was done in-house so that we had control over every step that went into making the awards.
It looks like the event was a great night and the awards were received extremely well. Special mention to Hurley for taking out “Mens Brand of the Year” and “Boardshort of the Year”, Billabong for winning both Mens and Ladies “Marketing Campaign of the Year” and to Rusty for taking out “Ladies Brand of the Year”. To see more photos and the full rundown of the night, head over to the Surf Retailers Federation website HERE.
Here are some images of the process right through to the event.
We were approached by Billabong to come up with a Trophy idea for thier upcoming internal staff “Gordie Awards’ The awards aknowledge individuals success throughout the Billabong brands.
So the final concept we came up with was a recycled timber block, sliced on an angle with a raised frosted printed plexi-glass plaque sitting on the face. We then laser etched the winners name and category on the front of the timber block. The recycled australian hardwood timber came from old an farm tank stand that had been lying in a paddock in northern new south wales for years. Once our joiner Rex trimmed it down and treated the wood, it revealed the stunning grain and amazing weathered exterior. We were very happy with the finished product and so were the winners!
This is a recent project we did for NuFlow Technologies.
We had to design and produce their annual awards trophies and wall plaques.
There were 4 different categories, each one incorporating a different colour.
The trophies are a stand alone piece handed out to the winner of each category. The wall plaques are a larger version of the trophy, which hang on the wall of the NuFlow head office and get updated each year with the new winners.
The trophies consist of 3 separate layers of acrylic, each one a different colour. It also have a laser etched plaque and a domed logo.
Here is one of the finished products.
We here at Potato Press feel very privileged to have produced the very first Andy Irons Forever Award for the 2011 Billabong Pro in Teahupo’o Tahiti.
We were involved from the design and concept stage all the way through to completion.
It was made from a combination of Laser Etched and Cut Red Cedar, A Grade Ply and Brushed Aluminum Acrylic.
All the pieces were layered on top of each other to give the trophy depth and texture.
A huge congratulations goes to Jeremy Flores from France who was awarded the trophy for the most committed surfer of the whole event.
Flores surfed unbelievably well throughout the whole comp and even scored a perfect heat, getting two 10 point rides.
Check out the clip below of Bruce Irons presenting the Trophy to Jeremy Flores. Check out full coverage of the event over HERE…
Andy Irons Forever….
Just finished the Air Tahiti Nui Von Zipper Trials, Craig Lee Memorial Trophy for 2011.
We only finished this on Friday, Dropped it down to the boys Friday Arvo, then it traveled to Teahupoo, Tahiti and was awarded to the Winner on Sunday!
All of us here at Potato Press have been huge fans of the Billabong Pro Teahupoo Tahiti for years. It was a real honor to be involved with this project from initial concepts all the way through to final product.
Congratulations to Ricardo Dos Santos of Brazil, winner of the Air Tahiti Nui Von Zipper Trials.
He now gets a shot at the title of the Billabong Pro Tahiti 2011 and will go up against all the Pro Surfers on the ASP World Tour.
Stay tuned for some more Potato Press involvement with the Billabong Pro Tahiti 2011.
We have been BUSY!!!!!!
Lots of different projects on the go. We can’t release the images until the clients release the products. So sit tight!
For the meantime, here are some images of a Laser Cut and Etched Rising Sun Emblem we did for a local army barracks.
Turned out really good! Check it out…..
Oh…. and we had a Potato & Friends weekend away at Brooms Head. Jas and I caught some Fish. Mine is the big one! Just kidding….. I didn’t catch any.
We did some laser etched skateboards for Billabong as Trophies for their City Squared Skate comp down at Queensbridge Square on Melbourneā Southbank.
Here are some pics of the Winner Sam Giles in action and holding the trophy!

































































